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Shelf Life 088: Trend Forecasting, and How It’s Done
Recently, I had the chance to sit down with both Panzoni and Messina to explore why trends matter, how they shape their work, and what they reveal about the world around us.
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Will Your Project Be Next? Entry Deadline: Nov 28th
Submit your best packaging work to the DIELINE Awards by the Pre-Holiday Deadline on November 28. Use our full-service Concierge to save time and get expert support with formatting, strategy, and entry submission.
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Illustrator Marianna Tomaselli Goes for the Gold With Olympic Rings Pasta
Illustrator Marianna Tomaselli designed limited-edition Olympic Rings Pasta packaging for the 2026 Milano Cortina games.
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Roleplay Takes Spice Dept. To the Next Level With Kitchen-Ready Rebrand
Roleplay helps the Indian Spice Company rebrand to Spice Dept. to set itself apart from lesser, generic grocery store offerings.
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Pringles Goes Pop Mart With ‘Once You Pop Mystery Boxes’
Pringles capitalizes on the popularity of mystery boxes and the Pop Mart-ing of collectibles.
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Kikkoman and Hello Kitty Join Forces For Soy Sauce Collab
Soy sauce maker Kikkoman has collaborated with Hello Kitty on a limited-edition bottle.
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Snif’s Tart Deco Bottle Cleans Up the Laundry Aisle With A Ribbed Glass Bottle
Snif’s Tart Deco Everything Wash might be the first laundry detergent that could sit comfortably next to your skincare lineup, and that’s the point.
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Buc-ee’s Busts Nut Huggers Balls Over Alleged Copyright Infringement
Buc-ee’s says get your hands off our beaver to Oklahoma-based apparel company Nut Huggers with copyright infringement allegations.
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Looks Like Doritos and Cheetos Sucked the Artificial Dyes Out of Their Packaging, Too
New variations of Doritos and Cheetos, called “Simply NKD,” are hitting store shelves soon. Unlike conventional chips, these are free of the artificial dyes that make them so visually appealing.
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It’s A Christmas Miracle! Brach’s Invents a Candy Cane Unwrapper
There are plenty of examples of annoying packaging designs, but one that rears its ugly, frustrating head every holiday season is candy cane wrappers.
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Pantone Announces AI-Powered Palette Generator
Built using Microsoft Azure OpenAI, the Pantone Palette Generator combines the company’s color psychology and trend forecasting with an AI chatbot.
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Americans Are Drinking Less: How Should Drinks Agencies React?
Beer & Malt Beverage Packaging, Design News & Trends, Spirits & Liquor Packaging, Wine & Champagne PackagingIf Americans are drinking less, does that spell fewer alcohol-related clients and less work for branding and packaging designers?
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