PepsiCo Updates Its Corporate Brand Identity

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PepsiCo, the company behind food and beverage brands such as Pepsi, Gatorade, Lay’s, and Quaker, has unveiled a new corporate brand identity, including a new logo.

This refresh is the first significant update in a quarter-century and aims to reflect the company’s energy, optimism, and purpose as a global leader in food and beverage categories. The PepsiCo portfolio includes over 500 brands, and the corporation employs about 300,000 people.