Marceli’s packaging, designed by Hugmun, is a tactile experience built on contrast and craft. The base color is a creamy, soft off-white which sets the stage for the thick, jet-black sans-serif lettering and blind-embossed script. “MARCELI” runs boldly along the edge like a stamp of authorship.

The bag structure is sleek, foldable, and feels almost architectural. This packaging system is refined and sophisticated in every detail.