DIELINE Awards 2025 Shortlist: Top Global Packaging Designs Revealed

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Now in its 15th year, DIELINE Awards is the premier global packaging design competition, showcasing the branding agencies and creatives shaping the future of the packaging design industry.

Today, we’re thrilled to reveal this year’s Shortlist for the 2025 DIELINE Awards. With over 1,400 entries across 38 countries, finding your name on the Shortlist is a massive accomplishment and highlights that you’re among the best of the best in the packaging industry.

So scroll on and place your bets on the final winners.

All winners of DIELINE Awards 2025 will be announced on Wednesday, May 7th, at LUXE PACK New York and here on DIELINE.


FOOD

Breads, Cereal, Pasta

  • Quite Nice designed by Herefor Studio
  • Mattheson Food Company Mac n Cheese designed by Wedge
  • La Bio Idea designed by Positivity Branding
  • Best Behavior designed by Interact Brands
  • ABC 360 Daily Nutrition Bars designed by Atlas Branding

Dairy or Dairy Alternative Products

  • Oddlygood designed by Pond Design
  • Banana Milk designed by FatFaceStudio
  • MOMA Foods Rebrand designed by Together Design London
  • Bezi designed by Red Antler
  • White Mountain Yogurt designed by Way Creative

Spices, Oils, Sauces

  • Ayoh! designed by CENTER
  • Nectar Honey designed by Dessein
  • Matheson Food Company designed by Wedge
  • Graza “Beer Can” Refills designed by Gander
  • Good Phats designed by Office of Overview

Fruits and Vegetables, Fish, Meat, Poultry & Alternatives

  • Korshags designed by Pond Design
  • Pueblo – Spanish Cold Meat designed by Simple Packaging Studio
  • Fausto — Sea Artisans designed by Volta Studio
  • Tomatier Snack designed by Studio: Meteorito
  • Arrebatos designed by FAENA Studio

Ready to Eat, Fast Food, Meal Kits

  • DON MOLINICO RELAUNCH designed by Auge Design
  • Maschmanns Pizza deigned by OlssønBarbieri
  • Tenacious Greece designed by A.S Strategy, Branding & Communication
  • Ariosa designed by The 6th
  • Sun Noodle Ramen Kits designed by Drawn Agency

Confectionary, Desserts, and Sweet Snacks

  • Again: a Sustainable Brand for Premium Chocolate Retail designed by Kingdom & Sparrow
  • Mez designed by Audrie Kapinus
  • Maeve Chocolate designed by Young Jerks
  • Onça Chocolate designed by Alejandro Gavancho
  • SAMMONTANA BIS! designed by Auge Design

Savory Snacks

  • Fortnum’s Famous Animal Crackers designed by Design Bridge and Partners
  • NUFS designed by The Working Assembly
  • Habiza Hummus designed by Farrynheight
  • Wanderlands designed by SLATE
  • Joon Foods designed by Paddy Gilligan and Governess

BEVERAGE

Water

  • Open Water designed in-house and F&B Happy
  • Hoppy Mood designed by Founders Brewing Co. In-House Agency
  • Dasani designed by Taxi Studio
  • Gala designed by Artefato Design Studio
  • MILA MUSZYNA designed by Design Happy

Soft Drinks and Juices

  • Orita designed by FAENA Studio
  • Hartridges Traditional Soft Drinks Rebrand designed by Design Happy
  • Not Too Sweet Craft Sodas designed by Toolbox Design
  • Grove Fruit Juice designed by Boxer & Co
  • Live Soda designed by Wedge

Tea and Coffee

  • Ten Degree Tour: Mountain & Water Tea designed by Linshaobin Design Shenzhen
  • Grandpa Gui designed by Medium Design
  • Dark Arts Packaging designed by NOT Wieden+Kennedy
  • Kloo Coffee designed by Outline
  • Cometeer Retail Packaging designed by Creech

Functional Beverages

  • Erha designed by Studio Light / Morgan Light
  • Branding Water’s New Best Friend
  • SunSip designed by Flock Creative (agency) / Health-Ade (parent brand)
  • OLIPOP Ridge Rush designed by OLIPOP
  • Mind Garden Sparkling Elixirs designed by MarketBrand

Beers, Ciders, & Malt

  • Lucky Bait designed by Identity Works
  • Allagash Lager designed by Stout Collective
  • Ultra Premium Lager designed by Doublenaut
  • Vocation Brewery designed by Turner Duckworth
  • Estrella de Levante Growler designed by JJ Bertran Studio

Low-alcohol and no-alcohol drinks

  • LICORINOS designed by HIGH BRANDS
  • Society De La Rassi designed by Blurr Bureau
  • OOSO Sparkling Tea designed by Rest Stop
  • BERO designed by CENTER
  • Le Fizz designed by Ghia / Perron-Roettinger

Wine & Champagne

  • Nicole Oatley Wines designed by Denomination
  • Likeweiss Chardonnay designed by OlssønBarbieri
  • Gota designed by FAENA Studio
  • António Braga designed by Volta Studio
  • Whiny Baby designed by Jess Druey and Ansley Kane Oberkofler

Clear Spirits

  • Mezcal IBÁ designed by FAENA Studio
  • XiaoZhuoHun, experience a world of tranquility designed by Shenzhen Duan Gaofeng Design Co., Ltd.
  • Midi Tequila designed by Caserne
  • The Wall Gin designed by Republica AG
  • Cliff Barnes designed by Pond Design

Dark Spirits

  • PARADÍSSE LIQUEUR designed by Chad Michael Studio
  • Thresh & Winnow designed by Dando Projects
  • Nazionale – Spirito Italiano designer by Auge Design
  • SirDavis American Whisky designed by Stranger & Stranger
  • Breuckelen Distilling – 77 Whiskey designed by Thirst
  • Nazionale – Spirito Italiano by Auge Design

Ready to Serve Cocktails + Seltzers

  • Eight Oaks RTDs designed by Makers & Allies
  • Resort designed by Public House Studio, Sunnyboy Agency
  • Crif Dogs To-go Cocktails designed by TAVERN
  • Stiffy designed by Brother Design
  • New York Cocktail Company designed by United Creatives in Manchester, UK

HEALTH, BODY, & BEAUTY

Clothing, Fashion, Fragrance

  • Burt’s Bees – Camp Burt’s ’84 designed by Tavern Agency / Burt’s Bees
  • QíLI perfume designed by Banwea Brand Design (Shanghai) Co., Ltd.
  • Enlighten Candles designed by Nice People
  • Diptyque – Les Essences designed by Servaire & Co
  • Harry Rosen Packaging designed by Zulu Alpha Kilo

Health Care

  • NOON Functional Mushroom Gummy Delights designed by Jane Wong
  • Grüns Redesign designed by Interact Brands
  • Perla designed by Orchidea Agency
  • Typical Day designed by Nice People
  • Interapothek Eye Health Line designed by Eduardo del Fraile Studio

Body Care

  • Moments Condoms designed by Date Of Birth
  • The Department of Bed Intentions designed by Blurr Bureau
  • House of Atlas designed by Zero Studios
  • Inside Skincare Lab designed by formascope agency
  • Good One designed by Special Design

Beauty & Cosmetics

  • ZARA HAIR designed by Baron & Baron
  • WYN BEAUTY designed by Front Row
  • Mad One designed by Repina branding
  • Monastery Everything Box designed by Creech
  • Tilt designed by Established

HOME SHOPPING AND OTHER MARKETS

Household maintenance & home improvement

  • Eco Fusion – Packaging designed by Viva & Co.
  • Enlighten Candles designed by Nice People
  • BREVRN: NASA Candle Collection designed by BREVRN
  • Dwell Dripper for Verve Coffee Roasters designed by Zenpack
  • Elevating AEG with a new Packaging System designed by BVD Stockholm

E-commerce packaging

  • Dusk & Dawn designed by Ceren Burcu Turkan
  • Gifted designed by Nice People
  • Copoeia designed by Perfect Six Marketing
  • Matchbox x Mr. Brainwash Mattel Creations Collaboration designed by Mattel, Inc.
  • Deer Prudence designed by The Creative Mill

Electronics, office, e-commerce, entertainment, & self-promotional

  • Spring has Arrived designed by Fictionist Studio
  • Google Packaging designed by Google LLC
  • Shed off Yesteryear; Shades of Brighter Cheer designed by Fictionist Studio
  • Glenmore Christmas Holiday Box designed by Best Studio
  • Mohawk Mosaic designed by Hybrid Design

Baby, Kids, and Pets

  • Cat Treat: Meaty Egg Bites designed by Hailun
  • Pet~Pourri Pawsitively Fresh Pet Odor Freshener designed by Pourri, From the Makers of Poo~Pourri
  • Breakfast Cereal-Inspired Dog Treats from BARK designed by BARK
  • Potty Pot designed by PG Branding
  • Dog Heroes – Pantry Fresh Dog Meals designed by Dog Heroes

Tobacco & Cannabis

  • OFFICE SUPPLIES designed by Simple Packaging Studio
  • Urb Fly High designed by Unusual
  • Snoozy designed by Fred&Co.
  • Fantom Flower designed by Pavement
  • Pot + Pan Edibles designed by Might & Main

SUSTAINABLE DESIGN

Sustainable Food

  • Hotel Chocolat – Chocolate Easter Egg Packaging designed by Hotel Chocolat Design Studio
  • PaperSeal™ Shape for Moy Park’s breaded chicken products for UK Retailer Sainsbury’s designed by Moy Park & Sainsburys
  • Graza ”Beer Can” Refills designed by Gander
  • Nestle Quality Street designed by Nestle Australia / Graphic Packaging International
  • MUA on the Beach designed by JUST DESIGN FX

Sustainable Beverage

  • Tread Softly Bagnums designed by denomination
  • Raazi Tea designed by Wedge
  • Sustainable Beverage Ecommerce Packaging: Flexi-Hex + Custom Corrugated designed by Veritiv Sustainable Design Lab
  • The Architypes collection designed by Studio 32 North

Sustainable Health, Body, & Beauty

  • Rollr: The Last Deodorant You’ll Ever Buy designed by Mother Design, London
  • The Department of Bed Intentions designed by Blurr Bureau
  • Flora Flora designed by Nature
  • Vital Proteins Paper-Based Canister designed by Vital Proteins
  • Wild Body Wash 2.0 designed by Morrama

Home, Shopping, & Other Markets

  • O.M. Scott & Sons
  • The Xbox Series X Robot White Digital Edition and Galaxy designed by Microsoft In-House – Global Packaging and Content
  • Black Special Edition designed by Microsoft – Global Packaging and Content
  • Meta Quest 3S Packaging designed by Meta Platforms
  • BL – The Portrait of Time designed by Yama Design Ltd
  • Ecover plastic free dishwasher tablets designed by Ecover

VISUAL BRAND IDENTITY SYSTEMS

Food Brand Identity Systems

  • Diana’s Seafood designed by Wedge
  • Ayoh! designed by CENTER
  • Korshags designed by Pond Design
  • Impossible Foods designed by Jones Knowles Ritchie
  • Savour Our Tradition designed by Jones Knowles Ritchie

Beverage Brand Identity Systems

  • The World’s Most Intriguing Coffees designed by Royal Flush
  • Live Soda designed by Wedge
  • Vocation Brewery designed by Turner Duckworth
  • Society De La Rassi designed by Blurr Bureau
  • Mott’s Clamato Caesar designed by Wedge

Health, Beauty, & Body Brand Identity Systems

  • Biomama Skincare designed by The Creative Mill
  • Typical Day Brand Identity designed by Nice People
  • The Department of Bed Intentions designed by Blurr Bureau
  • Eez Co. designed by Brains
  • Sarah Creal designed by Established

Home, Shopping, & Other Markets Brand Identity Systems

  • Infusing Joy into Everyday Essentials designed by Pearlfisher
  • Molly’s Suds System
  • CANDY CON: Like a Kid at a Candy Store designed by BRANDED Agency
  • Talabat Private Brand designed by Daymon Design
  • JoyJolt designed by Pearlfisher

In-House (all categories)

  • Sonos Ace Packaging
  • Batchwell
  • Stok Energy
  • GOODLES Deluxe Mac and Cheese Packaging
  • Microsoft Surface Copilot+ PC Packaging Portfolio Redesign

Limited Editions (all categories)

  • The Wimbledon Chalice designed by Jones Knowles Ritchie
  • Timberland x Notorious B.I.G. Seeding Kit designed by Hovers Over Water™ Brand Design and Graphic Studio
  • The Gnome on the Throne Limited Edition designed by Who Gives A Crap
  • The Storyteller designed by BBDO Italy
  • Statue Limited Edition Sneaker Box for D.Wade designed by L3branding

Private Label (all categories)

  • CANDY CON: Like a Kid at a Candy Store designed by BRANDED Agency
  • Vegavita: New era for plant-based products designed by ARD Design Agency
  • Fortnum’s Famous Animal Crackers designed by Design Bridge and Partners
  • José Andrés – Putting Spanish favorites on the map with legendary chef José Andrés. designed by STUDEAU
  • NATURE CLEAN: Sustainable cleaning and washing products designed by ARD Design Agency

Luxury (all categories)

  • Cape Huay designed by Denomination
  • Hennessy Paradis designed by NR2154
  • Godawan 100 Series designed by Butterfly Cannon
  • Tanq10 Xs Alessi – Two Icons Collide designed by Design Bridge and Partners
  • Hennessy – Paradis Unlimited designed by Servaire & Co

Brand Partnerships / Collabs

  • Tanq10 Xs Alessi – Two Icons Collide designed by Design Bridge and Partners
  • Mattel x Keiichi Tanaami
  • The Storyteller designed by BBDO Italy
  • Dom Pérignon x Jean-Michel Basquiat designed by Servaire & Co
  • Coca-Cola x Marvel | 2024 designed by Coca-Cola / forpeople Limited

Startup Brands

  • Quite Nice designed by Herefor Studio
  • The Department of Bed Intentions designed by Blurr Bureau
  • LOO designed by LOO designed by World Egg Studio
  • Finestra Conversation Cards
  • Raazi Tea designed by Wedge

Congratulations to the
2025 Shortlist Finalists!