Liquid Death and Fruity Pebbles Collab on Sparkling Cereal Water (and It’s Not As ‘Unhinged’ As You Think)

Published

July 17, 2025

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While the big news about Liquid Death branching out into energy drinks might be sucking all of the oxygen out of the CPG room, we’ve got bigger skeletons to disembowel.

Namely, the latest collab from the beloved water brand/entertainment company, Cereal Criminal, is a limited-edition summer release with kiddo-friendly breakfast stalwart Fruity Pebbles. Now, water and hydration freaks can experience the taste of cereal and milk in bubbly form.

Bill McCool

Bill McCool is an editor and writer based out of Los Angeles. Though new to the world of design, he has always been a storyteller by trade and he seeks to inspire and cultivate a sense of awe with the work and artists he profiles. When he’s not winning over his daughters with the art of the Dad joke, he is usually working on a pilot, watching the Phillies, or cooking an elaborate meal for his wife.