The Hot Sauce That’s Literally Wrapped in Money

Published

October 30, 2025

Filed under

At first glance, Burn R ate appears to be a premium hot sauce—it’s packaged in a sleek bottle and comes adorned with foil-stamped typography and small-batch numbering, to boot.

However, look closer and you’ll notice something shocking. The label is a genuine $100 bill. Yes, real, and adhered with dissolvable glue so you can peel it off and keep it. It’s meant to be a punchline, a $13.99 bottle of sauce that burns twice, once on your tongue and once in your mind.

Chloe Gordon Cordover

Chloe is based out of New Orleans, Louisiana. While she’s a writer by trade, she struggles to write her own bio. All you need to know is that she’s a lover of dirty martinis, a maker of charcuterie boards, and always has her nose in a book but hasn’t mastered doing all three at the same time. If you want to know more, follow her on Instagram @chloecordover